Teens now get more freedom to shop on Amazon

12 October, 2017, 15:47 | Author: Sammy Rose
  • Amazon gives teens shopping independence

Amazon wants to attract teenage shoppers with a new feature that lets them shop without their parents. Or if you want to give your kids a little more autonomy, Amazon allows you to skip the approval step and simply set a spending limit. The logic is that these teens will continue to shop through Amazon on their own once they become adults.

When making purchases, teens can even add a note to their parents, such as "I need this book for school". Once received, the parent confirms which payment method and shipping address will be used for teens' orders. But if they do pay for Prime, teens will also get access to free shipping, streaming video and Prime's other perks. Teens get greater freedom and parents still get itemized notifications of orders. Amazon, which already offered discounted Amazon Music Unlimited service for college students in the past, is now discounting its Prime service, as well. The teen can request the account and the parent can confirm via a text or email.

The system works by giving teens their own login and password to use with Amazon.

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Inc. said the new program is only for teens between the ages of 13 and 17.

Parents can supervise loosely by simply setting a pre-approved spending limit per order, or set it up so they're notified of every order and must approve it. And the company said kids won't be able to see their parent's credit card information.

That means Amazon would then be tapping into the pocket money teens may have on hand from their part-time jobs, babysitting money, allowances and the like. It's a rite of passage for many teens and tweens. Amazon is trying to replicate that feeling for the digital generation.

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