Jacksepticeye, Markiplier and more gaming personalities to produce exclusive content for Twitch
18 January, 2018, 23:34 | Author: Darnell Taylor
The four creators are most widely known for their Youtube accounts where they post video game related content such as "let's play" videos - a video documenting the playthrough of a game - and various skits and vlogs.
The Video Producer suite will be available for all creators on Twitch, and it features two key tools: Premieres and Reruns.
Jacksepticeye, LuzuGames, Markiplier (all gaming channels), and Strawburry17 (general interest and music videos) will set up and manage channels on the site, broadcast live and create exclusive video-on-demand content as part of a multi-year partnership.
Twitch has rolled out a plethora of features in the last few months, such as software extensions and a native raid function, and today, it's launching its new Video Producer suite.
The streaming platform Twitch has new, regular content on the way from high profile YouTube personalities thanks to a deal with Disney's Digital Network. This new tool designs Twitch broadcasts around prerecorded videos, enabling streamers to essentially hold viewing parties for their followers. Twitch also said it will harness feedback from Sean McLoughlin, Mark Fischbach, Luzu Vazquez, and Meghan Camarena to evolve its approach to monetization, moderation, and more, according to content SVP Michael Aragon. "With Video Producer, creators can tap into an array of tools like Premieres to build momentum for videos, setting the stage for more impactful programming, while attracting and retaining fans".
"Partnering with Twitch gives our biggest creators access to the platform's tools, expertise and community to directly engage with and build their audiences", explains Andrew Sugerman, executive VP of publishing and digital media for Disney Consumer Products and Interactive Media.
Most of the new and exclusive content will debut on Twitch beginning Thursday.
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