Microsoft acquires education-focused video platform Flipgrid

19 June, 2018, 21:54 | Author: Sammy Rose
  • Microsoft CEO Satya Nadella Robert Galbraith  Reuters

Other professors on campus began using the tool, and soon he chose to create a spin-off company to make the software more robust.

Flipgrid leaders call their tool a "social learning platform", and that its mission is "to empower educators as they help students define their voices, share their voices and respect the diverse voices of others".

As part of the announcement, Redmond, Wash. -based Microsoft said it will make Flipgrid, which used to have a free and premium business model, available for free to all educators and Microsoft will make a refund to educators who upgraded to a pay model in the past year.

Flipgrid's service lets students create and share videos publicly or privately from iOS and Android devices.

Microsoft said the startup, founded in 2015, will keep its existing brand and team, even as Microsoft makes a significant change and eliminates paid Flipgrid subscriptions. Previously, subscriptions started at $40 per year for educators, $800 per year for school districts, and $1,000 per year for schools.

Flipgrid works across tablets phones and PCs. It also integrates with Microsoft Office Google G Suite and other popular classroom
Flipgrid works across tablets phones and PCs. It also integrates with Microsoft Office Google G Suite and other popular classroom

Microsoft announced the acquisition today, though officials would not disclose the price or other details of the sale.

This brings Flipgrid pricing in line with Office 365 Education, which is also free for schools.

Flipgrid's 25-person team, including Miller and Leslie, will remain with the unit and will become Microsoft employees. The latest numbers from market research firm Futuresource for Q1 2018 gives Windows OS a leading 44 percent share of mobile computing devices shipping to K-12 schools globally, but Google's Chrome OS has a dominant 56 percent share of new shipments to USA schools in the first quarter.

Microsoft has acquired Flipgrid Inc., a maker of video discussion software and services for the education market, for an undisclosed amount.

"We're thrilled to see the impact Flipgrid has had in social learning thus far and look forward to helping them continue to thrive as part of the Microsoft family", said Eran Megiddo, corporate vice president for Microsoft.

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