Facebook Introduces a New AI-Tool Called Rosetta to Eradicate Offensive Memes

14 September, 2018, 11:42 | Author: Sammy Rose
  • Facebook Rosetta AI

For what its worth, Facebook and Twitter have constantly updated their policies, and put in place mechanisms to curb the spread of offensive content on their platforms. But, many pages are misusing the memes in an offensive way that is not appropriate. The tool is said to be extracting text from one billion images and videos on Facebook and Instagram. After that, it analyzes each of the detected regions using a conventional neural network (CNN) to recognize and transcribe words contained within them. And its good to know that the higher that percentage, the more the company retains on each dollar of sales, to service its other costs and the debt obligations, and Facebook Inc (NASDAQ:FB)'s gross margin stands at 85.20%.

It will be important to note that Facebook in the past has tried to use AI for the goal.

By its own admission, Facebook has been struggling to suppress the spread of inappropriate content - from hate speech and threats of violence to disinformation and "fake news" across its huge platform.

Through Rosetta, Facebook can enhance its picture seek and the frameworks that decide the sorts of pictures that may show up in your News Feed.

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According to the social network, Rosetta extracts text from over a billion images and video frames in a wide variety of languages every day in real time. It's still developing Rosetta, and Facebook acknowledges that it needs to support many more languages.

Facebook says that Rosetta has already been widely adopted within various teams at the company and with Instagram, and noted that the text extracted from images is also being used in various machine learning models, such as those to improve its photo searching features. The problem with automatically spotting hate speech on the platform via certain phrases is that people adapt.

From Myanmar to Sri Lanka and even India, Facebook's inability to stop the free flow of hate speech has had disastrous consequences. As such, it doubling down on its efforts and exploring new age AI-based tools to fight this battle is only a step in the right direction and one that should be celebrated.

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