Jaguar Land Rover develops AI mood detection to reduce driver stress

14 July, 2019, 09:41 | Author: Regina Silva
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The idea behind it is to help deal with stress.

Jaguar Land Rover's chief medical officer Dr Steve Iley says that even though there is much talk about movement toward self-driving cars, the focus on the safety and comfort of the driver remains as intense as ever.

The tech will track facial expression to determine the stress levels of the drive and adjust some features like the climate control system, ambient lighting, audio system and more to relax the drive if it senses that he or she is too tense. Reports suggest 74 per cent of drivers admit to feeling stressed or overwhelmed every day*.

The system uses AI techniques to adapt to nuances in your facial expression. In time the system will learn a driver's preference and make increasingly tailored adjustments.

Tests to bring similar technology to rear passengers are under way too, using a camera attached to the headrest, which could dim the lights, tint windows, and increase the temperature in the back of the vehicle if exhausted expressions are detected on passenger faces. If the system detects signs of tiredness, it could dim the lights, tint the windows and raise the temperature in the back, to help an occupant get to sleep.

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British auto maker, Jaguar Land Rover, are working with AI platforms to make a vehicle that changes the driver's immediate environment as a response to their mood.

He adds that thanks to advances in research around personal well-being over the last 10 or 15 years, vehicle makers can strive with greater success to keep drivers "engaged and alert behind the wheel in all driving scenario". Jaguar Land Rover wants to create a sanctuary inside each of its luxury vehicles.

Jaguar Land Rover recently confirmed that it is to build a range of electric cars in the United Kingdom, safeguarding thousands of jobs and delivering a huge boost to the industry after a series of setbacks in recent months. The Driver Condition Monitor, which is capable of detecting if a driver is starting to feel drowsy and will give an early warning to take a break, is available on all Jaguar and Land Rover vehicles.

We think, eventually humans will spend more time in their cars than they do today. Tech like what JLR is building will improve a driver's or passengers over all health.


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